Types And Applications Of Different Leadership Styles

Types and Applications of Different Leadership Styles

3/27/2020

In order to stay relevant in a competitive marketplace, companies must rely on strong leaders to motivate their employees.

Leaders may primarily engage their workforce with autocratic, democratic, laissez-faire and transformational leadership strategies. Alternatively, they may adopt transactional, task-oriented, situational, servant and charismatic leadership strategies to optimise their organisation’s productivity.

Instead of viewing each leadership style in isolation, leaders should combine or alter various leadership styles according to their organisation’s requirements.

Primary Leadership Styles

According to Researcher Kurt Lewin, managers may use the following leadership styles in different situations (MBA Caribbean Organisation, n.d.):

Autocratic Leadership Style

Autocratic Leaders are the only decision makers in their team. They establish a set of instructions that their teammates must follow, and their relationships with their teammates are strictly professional (Dyczkowska & Dyczkowski, 2018).

Successful Application of Autocratic Leadership Techniques

Autocratic Leadership Techniques Optimise Short-term Performance

Autocratic Leadership techniques may be used to deliver specified, summarised instructions on how employees should complete their tasks. These techniques ensure that employees can:

solve their challenges with prespecified procedures;
able to meet tight deadlines (Sauer, 2011; Cunningham et al., 2015); and
can increase their short-term performance (İnandi et al., 2016).

Industry Example of Successful Autocratic Leadership

Martha Stewart is regarded as a successful Autocratic Leader. She assumed control of multiple facets of her programmes, and she required little input from her subordinates. Although her authoritative leadership style has been criticised, it has allowed her to succeed in a competitive entertainment industry (Chris, 2015).

Limitations of Autocratic Leadership Techniques

Autocratic Leadership Techniques Hinder Long-term Productivity

Autocratic Leadership techniques may increase short-term productivity, but its formalised rules and procedures do not encourage creative thinking within organisations (Sauer, 2011). This may severely affect the long-term growth of Small-and-Medium-Sized Enterprises (SMEs), which rely on an innovative workforce and a flexible work environment in order to compete in their dynamic industries.

Combine Autocratic Leadership Techniques with Flexible Strategies

In order to address this issue, managers should adopt Autocratic Leadership techniques during the early stages of their company’s growth, in which employees require instruction and direction to complete their tasks. Once their employees are familiar with their corporate procedures, managers should adopt alternative leadership styles that would give their staff more freedom to act.

Democratic Leadership Style

Democratic Leaders make critical decisions on behalf of a team. However, they would also involve their employees in their decision-making process. They adopt a collaborative approach that guides their team towards its objectives.

Successful Application of Democratic Leadership Techniques

Democratic Leaders Motivate Employees by Encouraging Collaboration

Democratic Leaders encourage collaboration within their teams, and they tend to consult their subordinates before making critical decisions (Cellar et al., 2001; Maloş, 2012). Instead of penalising mistakes, they reward employees according to their commitment to the firm, and their ability to devise solutions to their problems. These strategies motivate their staff to meet their performance objectives (İnandi et al., 2016).

Industry Example of Successful Democratic Leadership

Sergey Brin and Larry Page, founders of Google, hired experienced professionals that could allow their company to grow. Although they were Google’s primary decision makers, they considered the advice of their seasoned teammates, and developed a collaborative culture that fostered innovation within their organisation (St. Thomas University, 2014a).

Limitations of Democratic Leadership Techniques

Hinder Decision-making Process

Democratic Leadership techniques may give employees a sense of ownership, but they may also slow down the decision-making process. Managers may face difficulty with integrating multiple opinions into their final verdict. Furthermore, multiple stakeholders may have conflicting perspectives, which may create tension during brainstorming sessions or team-building initiatives.

Improve Communication by Forming Smaller Teams

In order to address these issues, Democratic Leaders should consider forming smaller teams, which would allow better communication between their employees (Fiaz et al., 2017). This would allow leaders to promote mutual understanding between their subordinates and inform their employees about key performance objectives.

Laissez-faire Leadership Style

Using Laissez-faire Leadership Styles to Engage Employees

Once an organisation’s employees are properly informed and trained, leaders may allocate more control to their subordinates. This may be achieved with Laissez-faire Leadership strategies, which allow team members to make decisions and implement solutions on their leader’s behalf.

By providing employees with autonomy during the decision-making process, Laissez-faire leaders are able to promote a sense of ownership amongst their workforce. This would allow their organisations to retain competent staff members, and boost employee morale (Kowalski & Cangemi, 1993; cited in Hollander Vineburgh, 2010).

Limitations of Laissez-faire Leadership Techniques

Although Laissez-faire Leadership techniques can promote autonomy and innovation, they may be hindered by the following factors:

Inexperienced Employees are Poorly Directed: Laissez-faire leaders may not be able to lead inexperienced staff members. Inexperienced employees who do not receive sufficient instructions may make poor decisions, which may affect the reputation of their leader or company.

Employees may Exploit Autonomy: Employees may be tempted to exploit the freedom that they are provided. Due to the absence of formal rules or penalties, they may not be motivated to optimise their performance (Schyns & Schilling, 2013).

Fragile Relationships may Hinder Collaboration: Leaders who do not actively build relationships with their employees may fail to foster trust within their team. This fragile camaraderie may discourage their teams from collaborating with each other during difficult situations (Gillespie and Mann, 2004).

Unable to Accommodate Changing Corporate Objectives: Robert Noyce, co-founder of Intel, possessed a Laissez-faire management style that inspired employees from his previous company to join him. Unfortunately, Noyce’s Laissez-faire management style was not suitable as Intel began to grow. The company’s objectives shifted towards producing quality products and achieving of economies of scale, which may be obtained with a democratic leadership style (St. Thomas University, 2014b).

Transformational Leadership

Transformational Leaders are highly inspirational, and they can motivate their followers to achieve ambitious goals and positive results (Robbins et. al, 2016).

According to Odumeru & Ifeanyi (2013), Transformational Leaders:

Align their subordinates’ sense of self to the project’s core objectives, and the organisation’s collective identity;
Are inspiring role models for their subordinates;
Challenge their followers to assume responsibility for their work;
Acknowledge their subordinates’ strengths and weaknesses; and
Increase overall productivity by assigning followers with tasks that align with their competencies.

Successful Application of Transformational Leadership Techniques

Transformational Leaders may produce the following benefits for their organisations:

Inspire Investor Confidence and Boost Employee Morale

Mark Bertolini, CEO of Aetna, uses his storytelling skills to communicate his organisation’s vision to its key stakeholders.

He uses persuasive techniques to explain how Aetna’s customers would be able to make better health choices, and how its new business model of value-based care can change the nature of health insurance (Anthony & Schwartz, 2017).

By promoting the societal importance of his company’s operations, Bertolini boosts investor confidence, and motivates his employees to maximise their performance.

Stay Competitive

Companies that Fail to Innovate may Lose their Market Position

Leaders may use Transformational strategies to spark innovation within their organisations. According to Anthony and Schwartz (2017), companies that fail to implement Transformational Strategies may falter against innovative competitors. For instance, Blockbuster’s inability to combat the emergence of Over-the-top (OTT) media services caused it to lose its market share to Netflix.

Companies may Remain Competitive by Encouraging Experimentation

Alternatively, companies that embrace Transformational risk-taking and exploration may sustain their competitive positions. For example, Satya Nadella, CEO of Microsoft, encourages continuous experimentation within his organisation. As a result, Microsoft’s products possess multiple features and improvements, which gives them a competitive edge in their expanding industry (Anthony & Schwartz, 2017).

Motivate Employees with Strong Interpersonal Skills

Transformational Leaders have strong interpersonal skills, which allows them to attend to their employees’ needs. Furthermore, Transformational Leaders may motivate their workforce by acknowledging their employees’ individual contributions.

For instance, Microsoft’s Nadella is an effective listener who inspires his subordinates through experimental projects, such as company-wide hackathons, and empowers them to develop projects that they are passionate about (Anthony & Schwartz, 2017).

Leaders with strong interpersonal skills ensure that employees gain a sense of purpose, which may allow teams to optimise their productivity and growth.

Unite Followers around a Single Vision

Transformational leaders are respected by their subordinates, and they can boost their followers’ morale by uniting their staff around their vision.

John D. Rockefeller, the founder of Standard Oil, united his workforce with a single corporate vision. He drove his workforce towards his corporate vision by fostering a sense of ownership amongst his employees, and by implementing strong corporate strategies (St. Thomas University, 2014c).

Use Industrial and Interpersonal Expertise to Produce Corporate Benefits

Transformational Leaders possess industrial and interpersonal expertise, and may use their expertise to:

Reduce turnover rates;
Increase productivity levels;
Increase ratings of employee satisfaction;
Improve creative thinking within an organisation;
Motivate employees to achieve organisational milestones (Odumeru & Ifeanyi, 2013); and
Improve corporate productivity by actively encouraging their subordinates to collaborate with each other (Warrilow, 2012).

Additional Leadership Styles

Leadership Style	Definition	Industry Example
Transactional Leadership	A Transactional Leader establishes order and structure within their organisation. Transactional Leadership styles are simple to adopt, and they can be easily implemented in various organisations. However, they may not be suitable in organisations that encourage experimentation.	Bill Gates, founder of Microsoft, was rumoured to present new product teams with difficult questions until they had clarified their objectives. In order to sustain its market share in a competitive technological sector, Gates gradually adjusted his leadership strategy in order to give his employees more autonomy. He encouraged flexible innovation amongst his workforce, which translated into corporate gains for Microsoft (St. Thomas University, 2014d).

Task-oriented Leadership	Task-oriented Leaders aim to complete tasks that would drive their organisations towards their corporate goals. Although Task-oriented Leaders are highly motivated, their drive to reach their goals may cause them to neglect their subordinates’ well-being (St. Thomas University, 2014e).	Tim Cook, CEO of Apple, used task-oriented leadership strategies to lead his organisation through difficult times. His leadership sustained Apple through Steve Jobs’ death, and he facilitated the opening of its retail stores in China (Carter, n.d.).
Situational Leadership	Situational Leaders alter their leadership skills according to existing organisational needs and current work environments. They must have the foresight to identify when they should switch management styles, and they must identify appropriate leadership frameworks that they may apply in different situations.	Patricia Sue Summitt, head coach of the Tennessee Lady Volunteers, built multiple new basketball teams during her career. She altered her leadership style according to her new players’ strengths and weakness during the 1984 Olympics, and led her team to win a gold medal (St. Thomas University, 2014f).
Servant Leadership	Servant Leaders aim to improve the lives of others. They put the needs of their employees above their own, are committed to developing their employees’ skills and experiences, and would develop organisations that make positive contributions to society (St. Thomas University, 2014g).	Mother Teresa devoted her life to serving others. Although she received public recognition for her deeds, she did not aim to receive widespread fame. She used her influence to encourage her followers to help her community (Pundhir, n.d.).
Charismatic Leadership	Charismatic Leaders motivate their followers with their confidence and persuasion. Although Charismatic Leaders are highly similar to Transformational Leaders, their objectives are widely different. Charismatic Leadership techniques are used to inspire followers to follow a leader, whilst Transformational Leadership techniques are used to rally followers around a unified vision (Keth, 2016).	John Francis Welch, General Electric (GE)’s CEO in 1981, developed positive relationships with his employees and customers. Although Welch made controversial decisions, such as cutting costs and dismissing underperforming employees, his amicable relationships allowed him to earn the respect of GE’s stakeholders (St. Thomas University, 2014h).

Table View of Additional Leadership Styles

Transactional Leadership

Definition: A Transactional Leader establishes order and structure within their organisation. Transactional Leadership styles are simple to adopt, and they can be easily implemented in various organisations. However, they may not be suitable in organisations that encourage experimentation.
Industry Example: Bill Gates, founder of Microsoft, was rumoured to present new product teams with difficult questions until they had clarified their objectives. In order to sustain its market share in a competitive technological sector, Gates gradually adjusted his leadership strategy in order to give his employees more autonomy. He encouraged flexible innovation amongst his workforce, which translated into corporate gains for Microsoft (St. Thomas University, 2014d).

Task-oriented Leadership

Definition: Task-oriented Leaders aim to complete tasks that would drive their organisations towards their corporate goals. Although Task-oriented Leaders are highly motivated, their drive to reach their goals may cause them to neglect their subordinates’ well-being (St. Thomas University, 2014e).
Industry Example: Tim Cook, CEO of Apple, used task-oriented leadership strategies to lead his organisation through difficult times. His leadership sustained Apple through Steve Jobs’ death, and he facilitated the opening of its retail stores in China (Carter, n.d.).

Situational Leadership

Definition: Situational Leaders alter their leadership skills according to existing organisational needs and current work environments. They must have the foresight to identify when they should switch management styles, and they must identify appropriate leadership frameworks that they may apply in different situations.
Industry Example: Patricia Sue Summitt, head coach of the Tennessee Lady Volunteers, built multiple new basketball teams during her career. She altered her leadership style according to her new players’ strengths and weakness during the 1984 Olympics, and led her team to win a gold medal (St. Thomas University, 2014f).

Servant Leadership

Definition: Servant Leaders aim to improve the lives of others. They put the needs of their employees above their own, are committed to developing their employees’ skills and experiences, and would develop organisations that make positive contributions to society (St. Thomas University, 2014g).
Industry Example: Mother Teresa devoted her life to serving others. Although she received public recognition for her deeds, she did not aim to receive widespread fame. She used her influence to encourage her followers to help her community (Pundhir, n.d.).

Charismatic Leadership

Definition: Charismatic Leaders motivate their followers with their confidence and persuasion. Although Charismatic Leaders are highly similar to Transformational Leaders, their objectives are widely different. Charismatic Leadership techniques are used to inspire followers to follow a leader, whilst Transformational Leadership techniques are used to rally followers around a unified vision (Keth, 2016).
Industry Example: John Francis Welch, General Electric (GE)’s CEO in 1981, developed positive relationships with his employees and customers. Although Welch made controversial decisions, such as cutting costs and dismissing underperforming employees, his amicable relationships allowed him to earn the respect of GE’s stakeholders (St. Thomas University, 2014h).

Combining Different Leadership Strategies

Different leadership frameworks must not be used in isolation. Instead, various leadership frameworks may be used in unison, or they may be adjusted according to the stages of their company’s growth.

Using Different Leadership Styles in Unison

Engaging Different Employees

According to researcher Van Dierendonck et al. (2014), leaders may engage their employees by combining multiple leadership styles. Employees may have different reactions to specific leadership styles, and supervisors may engage their entire workforce by adopting a multifaceted leadership approach. This ensures that employees are more committed and enthusiastic about an organisation’s activities.

Different Leadership Styles Balance Each Other’s Strengths and Weaknesses

Furthermore, each leadership technique has certain strengths that may offset the limitations of other management styles. For example, organisations may overcome crises by using a transformational leader’s insight to devise innovative strategies. At the same time, they may use a servant leader’s benevolence to boost employee morale (Van Dierendonck et al., 2014).

Application of Different Leadership Styles in Different Stages of a Company’s Growth

Jack Ma, founder and CEO of Alibaba, used the following management styles during different stages of his company’s development:

Autocratic Management Style at Early Stages of Alibaba’s growth

During the early stages of a company’s growth, Ma’s employees required instruction and direction. As such, he chose to adopt an autocratic management style. This ensured that he was his team’s primary decision maker, and he required little input from his subordinates.

Democratic Leadership Style throughout Alibaba’s Growth Cycle

As Alibaba began to grow, Ma adopted a democratic leadership style, which allowed his co-directors and managers to control different aspects of Alibaba’s operations. This allowed his team to experiment with different strategies and solutions that improved Alibaba’s productivity (Tham & Yazdanifard, 2015).

Conclusion

Leaders motivate their employees with autocratic, democratic, laissez-faire and transformational leadership strategies. They may also consider using transactional, task-oriented, situational, servant and charismatic leadership strategies to improve their workforce’s productivity.

In order to optimise the strengths and address the weaknesses of each leadership style, supervisors may choose to combine multiple techniques, or they may alter their strategy according to the stage of their company’s growth. This would enable them to develop a holistic leadership strategy, which would drive their teams towards their corporate goals.

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